About



I'm a UX and product design leader based in St. Louis with more than 20 years of experience across consulting, enterprise, startup, and SaaS environments. My recent work centers on enterprise platforms, design systems, and research for products that support complex operational decisions, all shaped by a front-end development background that still influences how I collaborate with engineering teams today.
That foundation spans UX research, service design, interaction design, product strategy, and branding, including years running an interactive agency. I think of design as both a systems problem and a craft, reducing friction and making tangled business logic feel understandable, without losing the intuitive touches and small visual moments that make a product feel good to use.
Leadership has been a constant part of that work, building design teams and driving cross-functional initiatives that turn ambiguous problems into practical product direction, from AI-powered platforms and enterprise systems to shipping production designs powered by agentic design. I also teach, as an instructor for Designlab's Vibe Coding Camp.
Outside of work, I live in a suburb of St. Louis. I spend my personal time coaching youth baseball, watching sports with my three sons and hanging out with my wife.
Education & Teaching
B.S. Applied Psychology
Emphasis in Media and Technology
University of Phoenix
PepsiCo Leadership for Digital Professionals
The Wharton School
Aresty Institute of Executive Education
Leading Highly Effective UX Teams
NN/g
Business
Emphasis in Marketing
University of Missouri, Columbia
Instructor, Designlab
Vibe Coding Camp
Live course on shipping AI-built web apps with Claude Code, Supabase, and Vercel
Skills
- Field Research & Contextual Inquiry
- Persona Creation & Journey Mapping
- Stakeholder Interviews
- Human-Centered Design
- Design Thinking Facilitation
- Usability Testing
- Design Team Leadership
- Cross-functional Collaboration
- DesignOps & Process Building
- Developer Handoff & QA
- Budget & Resource Management
- Product Ownership
- Design System Creation
- DesignOps
- UI / Visual Design
- Service Design
- Mobile App Design (iOS / Android)
- Interaction Design & Prototyping
- Figma
- Adobe Creative Cloud
- Sketch
- Analytics Packages
- Claude / ChatGPT
- Claude Code / Cursor
- GitHub Copilot
- Ollama
Industry Experience
- Enterprise SaaS
- Financial Services / Retirement
- Consumer Packaged Goods
- AI / ML Applications
- CRM / Sales Tools
- Healthcare / Public Health
- Design Consulting
- B2B SaaS Startups